Jay Spenchian
Tempur Sealy International Inc., with headquarters in Lexington, Kentucky, has appointed Jay Spenchian as executive vice president and chief marketing officer. He reports to Tim Yaggi, chief operating officer.
Spenchian fills a new role at the mattress major and takes charge of driving growth across the entire brand portfolio. He is responsible for all marketing activities, including brand management, new product development strategy, innovation, consumer and shopper insights, all forms of traditional and digital advertising, and direct-to-consumer sales activity.
Previously, Spenchian was with Darden Restaurants Inc., serving as executive vice president and chief marketing officer for Olive Garden—the restaurant company’s largest ($4 billion) business. Prior to that, he was executive vice president of marketing for Red Lobster, which Darden sold to private equity in July. Spenchian also has held senior marketing positions with General Motors Corp., including serving as executive director of GM corporate marketing and of the Cadillac portfolio. His background also includes leadership roles at Pillsbury, Sara Lee, H.J. Heinz and PepsiCo.
“Jay is a seasoned executive with broad strategic and operational marketing experience, who will be a tremendous asset to the Tempur Sealy team,” Yaggi said. “Our company is perfectly positioned for growth, and Jay’s skill set will help us achieve our vision of improving the sleep of more consumers around the world every night.”
Commenting on his new position, Spenchian said, “It’s a tremendous honor to be selected to lead the marketing efforts of the world’s largest bedding provider with such an impressive stable of winning brands. I’m extremely excited to work with the entire Tempur Sealy team to execute the company’s strategic vision.”
