News release: BSC sleep positions survey

News release: BSC sleep positions survey

News release from the Better Sleep Council, the consumer-education arm of the International Sleep Products Association Does Sleep Position Indicate Intelligence? Research from the Better Sleep Council uncovers how you sleep may reveal more than you think ALEXANDRIA, Virginia – August 11, 2017 – New research suggests the position you sleep in may tell you […]

ISPA Attends Furniture Today Bedding Conference

ISPA Attends Furniture Today Bedding Conference

Better Sleep Council discusses findings of exclusive consumer trends survey More than 360 members of the bedding industry—including Mary Helen Rogers, vice president of marketing and communications for the International Sleep Products Association—attended the 2017 Furniture Today Bedding Conference May 10-12 at the PGA National Resort & Spa in Palm Beach Gardens, Florida.   Themed […]

ISPA Welcomes New Committee Members

NEWS RELEASE FROM THE INTERNATIONAL SLEEP PRODUCTS ASSOCIATION New Additions to Support the Better Sleep Council and Statistics Committee (Alexandria, VA, July 19, 2017) – The International Sleep Products Association (ISPA) welcomes Julia Rosien, brand director at Restonic Mattress Corp. as vice chair, and Brittney Cooper, Beautyrest director of media and digital marketing at Serta […]

BSC Launches Social Media Campaign for Better Sleep Month

BSC Launches Social Media Campaign for Better Sleep Month

To celebrate “May Is Better Sleep Month,” the Better Sleep Council, the consumer-education arm of the International Sleep Products Association, promoted its recent sleep myth survey, the BSC’s redesigned website—and, of course, Better Sleep Month—on Facebook and Twitter. To check out the social media campaign, visit Facebook.com/BetterSleepCouncilOrg or follow @BetterSleep-CouncilOrg.

BetterSleep.org Redesigned

BetterSleep.org Redesigned

The Better Sleep Council, the consumer-education arm of the International Sleep Products Association, has redesigned its website, BetterSleep.org, to better educate consumers. The updated BetterSleep.org evokes a conversational, modern feel—from the engaging photography to punchy copy. It has an attractive, user-friendly interface and is loaded with tons of updated, easily digestable information. Of course, the […]

Americans Hold a Variety of Misconceptions About Sleep

Americans Hold a Variety of Misconceptions About Sleep

Americans have trouble separating fact from fiction about sleep, according to a new study from the Better Sleep Council, the consumer-education arm of the International Sleep Products Association. To coincide with Better Sleep Month in May, the BSC looked at common misconceptions about sleep and whether Americans understand what’s correct—and what’s the stuff of legend. […]

BSC: New Survey Uncovers Americans Still Believe Myths About Sleep

BSC: New Survey Uncovers Americans Still Believe Myths About Sleep

For Better Sleep Month, the Better Sleep Council Debunks Myths and Launches New Site ALEXANDRIA, Virginia – May 9, 2017 – Americans have trouble separating fact from fiction about sleep, according to a new study from the Better Sleep Council (BSC), the nonprofit consumer-education arm of the International Sleep Products Association (ISPA). To coincide with […]

Sharing Better Sleep Council Messages Throughout the Year

Sharing Better Sleep Council Messages Throughout the Year

May is Better Sleep Month, but the Better Sleep Council has been getting the word out about the sleep-health connection all year. As the consumer-education arm of the International Sleep Products Association, the BSC works with spokeswoman Lissa Coffey and sleep expert Terry Cralle to promote good sleep habits and the importance of a quality […]

Parents Report Daylight Saving Time Negatively Affects Their Kids

NEWS RELEASE  Better Sleep Council Offers Tips to Help Parents Get Kids Back to Sleep ALEXANDRIA, Virginia – March 6, 2017 – Half of all American parents say Daylight Saving Time (DST) affects their kids and more than one-quarter (29%) report it’s more difficult to get children to sleep after the time change, according to […]

BSC Research says Shoppers Understand a Good Mattress Means a Good Night’s Sleep

BSC Research says Shoppers Understand a Good Mattress Means a Good Night’s Sleep

The message is clear: A good mattress is key for getting a good night’s sleep BY JULIE A. PALM The Better Sleep Council’s latest consumer research reveals good news for the sleep products industry about consumers’ understanding of the sleep-mattress connection. In the third and final installment about the BSC survey, BedTimes examines their attitudes […]

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