Denver Mattress Co. Joins E-commerce Arena with New Boxed Bed Brand Sleep Animalzzz

Denver Mattress Co. Joins E-commerce Arena with New Boxed Bed Brand Sleep Animalzzz

Manufacturer and retailer Denver Mattress Co., part of Denver-based retail chain Furniture Row, has launched a boxed-bed brand called Sleep Animalzzz sold through the website SleepAnimalzzz.com.  The all-foam mattresses retail for $799 in queen sizes and are comprised of a separate upholstered foam topper with accompanying high-density foam base. Beds are manufactured at the company’s […]

Makers of Leesa mattress launch innerspring Sapira bed

MATTRESS INDUSTRY NEWS RELEASE VIA PR NEWSWIRE Introducing Sapira, A Brand That Takes The New Trend in Direct-to-Consumer Mattresses To A New Level of Luxury VIRGINIA BEACH, Va., Oct. 11, 2016 /PRNewswire/ — In the last two years, the mattress industry has been turned on its head with the introduction of a series of high-quality […]

The Upstarts: Online Mattress Brands By the Dozens

The Upstarts: Online Mattress Brands By the Dozens

BY GARY JAMES By now, everyone in the mattress industry is familiar with Casper, which launched in 2014 as an online-only bed brand selling a single-comfort mattress. The fledgling New York-based company put in place a carefully crafted digital marketing strategy and emerged on the scene with plenty of venture capital, celebrity endorsers and hype. […]

The Booming Boxed Bed Business

The Booming Boxed Bed Business

Sleep, delivered. Manufacturers meet consumers’ desire for easily shipped mattresses BY GARY JAMES COMING UP BedTimes will examine boxed mattress trends and innovations in upcoming issues this year. Topics will include a look at components used in and construction of boxed mattresses, business models, and how to enter this category either as an online retailer or […]