Spring Air International names sales trainer

Boston–based Spring Air International has hired Heidi Kleinman as national sales trainer.

Kleinman has 23 years of experience in sales management, training and business development and joins the company following 13 years with Blue Bell Mattress. Most recently, she was responsible for Blue Bell’s sales training, business development and key account management. She also held a number of sales–related positions there. Prior to that, Kleinman was regional sales manager for Beaux Visages.

“Heidi is a specialist in innerspring, latex and specialty sleep products development,” said Rick Robinson, Spring Air International president. “She brings a wealth of mattress experience and an impressive track record to our organization and we’re pleased to have her with us on the ground floor of the new Spring Air.”

Kleinman’s job responsibilities include supporting Spring Air’s retail and wholesale sales training programs, working with U.S. and international licensees and participating in the development and presentation of Spring Air programs to retailers. She reports to Robinson.

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