Licensing group Comfort Solutions and mattress maker Park Place Corp. have signed a licensing agreement that covers eight states and part of a ninth.
Initially, Park Place is producing Comfort Solutions products for Alabama, the Florida Panhandle, Georgia, Mississippi, South Carolina and Tennessee. On Nov. 1, it will cover North Carolina, Maryland and Virginia, as well. The company has manufacturing facilities at its headquarters in Greenville, S.C., and in Denver, Pa.
“We’re extremely pleased to welcome Park Place—a business begun in 1931 and representing three generations of the Orders family—to the Comfort Solutions group,” said Dave Roberts, president of the company, which is headquartered in Willowbrook, Ill. “Both Comfort Solutions and Park Place share many of the same business philosophies, including an emphasis on product quality and customer service and a commitment to delivering value to the consumer.”
“This business is still very much a people business and Comfort Solutions has some of the best in the industry,” said Jimmy Orders, Park Place president. “The company’s commitment to innovation through a strong research and development effort has resulted in products and brands that are leading–edge, exciting and retailing well. Supporting those great products are well–executed programs and support materials—a winning formula. We look forward to many years of mutual success through this important new partnership.”
Comfort Solutions has 10 domestic and 31 international licensees. Its brands include King Koil, Laura Ashley Home, Perfect Contour and Natural Response.