Stearns & Foster, the high–end brand and business unit of mattress producer Sealy, has given new mattress sets with a retail value of $1 million to Salvation Army residential shelters.
Stearns & Foster teamed up with its retailers and based the donation on the number of mattresses sold at retail from Nov. 22 through Jan. 3. Participating retailers also supported their local Salvation Army shelters by taking part in a matching gift program.
“We were so pleased with the success of our first Gift of Sleep event for Stearns & Foster, having reached our maximum level of donation of $1 million,” said Louis Bachicha, executive vice president of sales for Sealy, which has headquarters in Trinity, N.C. “We cannot thank our retail partners enough for their tremendous support of the program to help such a great cause.”
Nationwide, Salvation Army shelters operate 24 hours a day, 365 days a year, providing services—including food, counseling and financial assistance—to men, women and children.
“The donation fulfills a very basic need for the 30 million Americans who rely on assistance from the Salvation Army,” said Maj. George Hood, Salvation Army national community relations secretary. “We look forward to distributing this generous gift to our communities and seeing the impact a good night’s sleep is sure to have.”
