Spring Air South has named Seth Atkinson eastern regional sales manager. He reports to the Price family, owners of the Atlanta–based licensee of Spring Air International. In his new post, Atkinson, who lives in Greenville, S.C., oversees five Spring Air sales representatives who cover Georgia, South Carolina and eastern Tennessee. Previously, Atkinson was a territory manager for Tempur–Pedic. Prior to that, he worked for Kingsdown, both in manufacturing and in sales.