In a special promotion that launches at retailers during the Labor Day holiday weekend, mattress maker Sealy is promoting a collection of “Inflation Buster” Sealy brand beds. “We know budgets are tight in this tough economy,” said Jodi Allen, chief marketing officer of the Trinity, N.C.–based company. “We wanted to create a superior bed at a low cost that drives business for our customers, while offering an incredible value to consumers.” The innerspring mattresses are available in firm, plush and euro–top designs and all include memory foam. They have suggested retail prices of $699 for a queen set.
September 9, 2011
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