Mattress maker Paramount Sleep has a new website, ParamountSleep.com, designed to address the needs of retailers and consumers. The site offers detailed information on the company’s products, as well as consumer-oriented tips on choosing the right mattress, getting a better night’s sleep and caring for a new mattress.
The site features sleep expert Dr. James Maas, who offers sleep-related advice based on his 40 years in sleep education and research.
Visitors can easily find information—including a printable brochure—on the company’s eight bed brands from any page on the site.
The site is intended to reflect Paramount Sleep’s core values of integrity, transparency and education, the company said. It also aims to build a friendly rapport with consumers by including a history of the third-generation, family-owned company and a contact form that encourages consumers to interact with the company when searching for a mattress retailer.