Co-founder Joe Hunt exits Pure LatexBLISS

Joe Hunt, a co-founder and vice president of sales for Atlanta-based Pure LatexBLISS, left the company in August to pursue other interests. Kurt Ling, co-founder and president, and other members of the sales team have assumed his responsibilities.

“We are grateful to Joe for helping build one of the fastest-growing luxury brands in the world and ignite the latex category,” said Dave Fisher, president and chief executive officer of Latex International, a latex supplier in Shelton, Conn., which became the parent company of Pure LatexBLISS in 2011.

Ling said, “No one has worked harder to grow Pure LatexBLISS than Joe. His dedication to this brand has been unparalleled in the industry. Joe helped execute our vision with excellence. He hired a sales team that sets our brand apart from other mattress brands, establishes it as an alternative to memory foam brands on a retail floor and introduces a sales process that can dramatically change a retailer’s business. All of these will continue to move our brand forward at a record pace.”

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