David Ezra poses with new Sealy-branded specialty sleep collection for canine companions.
At last week’s Las Vegas Market, mattress major Sealy announced the launch of Sealy-branded specialty sleep–for dogs. The beds will be sold in partnership with David Ezra (pictured right), chief executive officer of canine treadmill vendor DogPacer.
Billed as “The World’s #1 Dog Bed,” Sealy dog beds have contemporary styling and are packed with more features than most human beds–gel foam, memory foam with green tea extract, “orthopedic support,” a high-density charcoal-infused foam core, non-skid bottom, waterproofing and a hidden zippered cover. The Sealy Dog Bed website launches Oct. 1. Pricing will be announced.