Among a host of new offerings, King Koil is unveiling the New World Luxury series at Las Vegas Market Jan. 26-30 in showroom A-546. The bed is described in a news release as “a renaissance of elegance in a popular pricing segment ($699 to$1,499).”
The cream and gold color palette certainly does spell “elegance.” And the beds have “exceptionally high-end, 3D fabrics with phase change material and many other extras,” said Dave Roberts, King Koil president and chief operating officer. “The fact that World Luxury beds offer luxury that’s affordable will be unmistakably apparent to both retailers and mattress shoppers.”