Soft-Tex adds down-alternative sleep accessories

Sleep products producer Soft-Tex Manufacturing, with headquarters in Waterford, N.Y., has introduced the Wonder Down collection, a topper and pillow group containing fiber fill that mimics the feeling of down. The nine-piece collection is covered with a 500-thread-count fabric with Tencel yarns.

The company said the collection is designed with the down consumer in mind, offering a solution for the many complaints associated with down filled top-of-bed-products–allergies, maintenance required to fluff the pillows up for support and a hefty price tag.

“Down has consistently been synonymous with luxury and, in turn, high price points,” said Robert O’Connell, Soft-Tex executive vice president of marketing. “We are excited to introduce a product lineup that is not only affordable but eliminates the negatives associated with down while maintaining all the positives of the material. This collection fuses the most innovative fiber technologies inside and out to provide the added sleeping performance Soft-Tex is known for.”

Suggested retail prices for the collection range from $39 to $249.

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