E.S. Kluft & Co., a subsidiary of Flex Group of Spain with headquarters in Zaragoza, Spain, has hired Craig Beauregard as territory manager for New England selling the Kluft and Aireloom bed brands.
Beauregard is an industry veteran with 25 years in field sales and territory management for mattress majors, including the King Koil brand and Serta. He reports to Chad Megard, vice president of sales with the Rancho Cucamonga, California-based mattress manufacturer.
“Craig has a proven history as a successful self-starter with a track record of customer base expansion, growth in revenue and new market development,” said David Binke, chief executive officer. “His experience and skill set will be great assets as we deepen our partnerships and customer reach in the New England region.”