Newton Rest, headquartered in New York City, has tapped Charlotte Addison as its new Newton Rest sales, marketing VP.
She has previously held senior management positions at baby product companies Stokke and Maclaren.
Newton Rest was founded in 2014 and makes the Wovenaire Crib Mattress.
“I am thrilled to join the Newton Rest team during such a pivotal time in its evolution,” Addison said. “I look forward to leveraging my robust knowledge of the children’s gear and product categories as Newton Rest prepares for significant growth in 2016 and beyond.”
At Newton Rest, Addison is responsible for developing and implementing marketing strategy, building partnerships, growing e-commerce and expanding retail distribution, according to a news release.
“I am pleased to welcome Charlotte Addison to the Newton Rest family,” said Michael Rothbard, Newton Rest founder. “Charlotte brings with her a wealth of industry experience and a proven track record in building successful businesses. We’re confident Charlotte will play an instrumental role in the continued growth of Newton Rest.”