How You Can Help ISPA Target Useful Data

Have ideas? Love numbers and useful data? Tell the International Sleep Products Association what you think!

ISPA useful dataOne of the primary goals of ISPA’s new strategic plan is to provide market intelligence that is essential to the industry’s success.

In addition to its current statistical program and initiatives, ISPA plans to:

  • Validate the current data and collection process
  • Expand upon the kinds of data it publishes in response to changing market conditions
  • Offer more analysis of data and trends
  • Add new metrics
  • And broaden its coverage of industry sales data to include consumer trends and analysis.

Here’s how you can help: Tell ISPA what information is most valuable to you and what you would like ISPA to add.

Send your ideas, thoughts or questions to Mary Helen Rogers, ISPA vice president of marketing and communications, at mhrogers@sleepproducts.org.

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