Reverie Beefs Up Dealer Support with Microsite

Sleep products manufacturer Reverie, based in Bloomfield Hills, Michigan, has relaunched its online dealer portal, the Reverie Partner Network, to provide its dealers with a one-stop resource for product information, training materials and ready-to-print marketing collateral for store promotions.

The microsite, available at partner network, is protected by username and password.

The network enables dealers to access and download brochures, marketing materials, product specification sheets and warranty information, as well as a range of training resources.

“Reverie is an industry leader in our ability and commitment to provide relevant insight, cutting-edge solutions and on-trend products to our retail partners,” said Deena Gardner, trade marketing manager. “The RPN provides our retail partners easy access to a variety of materials to help streamline product promotions, staff training and more. Online access ensures 24/7 availability of marketing assets on an as-needed basis, allowing dealers to select and compile customized content for their stores with ease and at a much quicker turnaround time than ever before.”

In addition to the RPN, Reverie has rolled out a webinar series with topics ranging from new product overviews to marketing basics to understanding search engine optimization.

It also launched Reverie Partner Network’s Retail Buzzz, a monthly e-newsletter that highlights industry insights, product features and sales tips in a 120-second video.

“As dedicated partners with our valued dealers, we are invested in their success and growth,” Gardner said. “We believe in the Reverie Difference and that means providing seamless support for marketing, training and information that helps generate sales, and our RPN delivers on our commitment to them.”

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