Creative Ticking, a division of Beverly Knits Inc., has named Tim Witherell executive vice president, a new position for the company. He is responsible for managing the Gastonia, North Carolina-based business, as well as sales, design and product development.
Previously, Witherell worked for Hickory Springs Manufacturing. He spent six years with the company, most recently as senior director of business development. He also served as director of sales and regional director of sales for bedding products. Prior to joining Hickory Springs, Witherell worked with Nomaco for more than 10 years as national accounts manager in the home furnishings business unit.
Commenting on his appointment, Witherell said: “Creative Ticking has an outstanding team of engineers, technicians and designers, as well as the most unique knitting and finishing capabilities in the industry. I am looking forward to the new possibilities that lie ahead of us.”
Ron Sytz, president and owner of Beverly Knits and Creative Ticking, said: “Tim brings exceptional experience and capabilities from many years in the industry to our Creative Ticking team. With Tim’s management capabilities, knowledge in product development and intellectual property, and sales experience, we feel that he is a great addition to our team at Creative Ticking.”