You Know It When You See It

My children frequently ask the meaning of words they run across in their school work. Recently, one asked me to define “wrought.” If you’re anything like me, you immediately understand the word but coming up with other words to define it feels ridiculously impossible. Thank goodness for dictionaries! I think innovation is one of those words. […]

Think Straight: The Bedding Industry’s Manufacturer-Retailers

Think Straight: The Bedding Industry’s Manufacturer-Retailers

Get a line on factory directs — both the benefits and challenges of being in control of the mattress manufacturing process and selling to consumers Even with the attendant challenges, owners of factory directs are committed to their business model, which gives them control over the entire mattress manufacturing process — and allows them to sell […]

Beds By Design Becomes Harbor Springs Mattress Co.

Beds By Design Becomes Harbor Springs Mattress Co.

Factory-direct manufacturer Beds By Design has changed its name to Harbor Springs Mattress Co. The 10-year-old company is based in Harbor Springs, Michigan, and was founded by owners Rory Karpathian and Dar Charlebois. “The reason for the name change is that some people were confused about what we actually made,” Karpathian said. “The new name […]

Verlo Mattress Adds Boxed Bed Line Verlo-to-Go

Verlo Mattress Adds Boxed Bed Line Verlo-to-Go

Milwaukee-based factory-direct chain Verlo Mattress has launched Verlo-to-Go, a carryout boxed foam mattress that is available online and in regional stores, giving consumers the option to test the mattress before purchasing. The company says Verlo-to-Go is so easy to transport, a customer can leave the store with a new mattress the same day, stowing it […]

Flexible factory directs

BY BARBARA T. NELLES Though down in numbers because of overall trends toward consolidation in the wider mattress industry, factory directs and their distinct business model continue to stake claim to a significant portion of the bedding industry. BedTimes recently took the temperature at a variety of factory-direct mattress makers in an effort to chart […]