PureCare pledges nearly a half million dollars in sleep essentials to Hurricane Harvey relief efforts

News release written by PureCare and published, unedited, by BedTimes Fairfield, NJ – September 1, 2017 –  PureCare®, the leader in health and wellness in the top-of-bed industry, is donating 500 sleep essential packages to families affected by the flooding caused by Hurricane Harvey in the Houston area. “We are taking quick action to help […]

Video: Mattress industry news at Summer Las Vegas Market

Video: Mattress industry news at Summer Las Vegas Market

At this week’s Las Vegas Market held at the World Market Center, the editors of BedTimes and Sleep Savvy magazines shot these short videos of some new bedding products and technologies that launched at this show. Check out these silents and talkies fresh from market. The videos are all under 30 seconds and they’re all […]

Talkin’ ’Bout My Generation: What Drives Millennials and Gen Xers

Talkin’ ’Bout My Generation: What Drives Millennials and Gen Xers

BY DOROTHY WHITCOMB Young leaders in the mattress industry discuss what drives Gen Xers and millennials — and how they will shape the future of bedding There’s a demographic change afoot in the United States–and in the mattress industry, too–that hasn’t been seen since the mid-1960s when the baby boom generation began to come of age. […]

PureCare adds Petrucci

Protection and sleep accessories supplier PureCare, with headquarters in Fairfield, New Jersey, has named Anthony Petrucci director of sales for the East Coast. “As we expand our health and wellness sleep essentials program to major retailers, we are looking to build a team of highly experienced experts, people who are proven performers in our industry […]

PureCare One turning pillows into profit centers, retailers report

PureCare One turning pillows into profit centers, retailers report

Protection products and sleep accessories supplier PureCare (formerly Fabrictech), with headquarters in Fairfield, New Jersey, is happy with retailer reaction to its customizable PureCare One pillow, which launched in January. Baton Rouge, Louisiana-based sleep shop chain Mattress Direct, with 22 stores in Louisiana and Mississippi, said it has uncovered a new revenue stream. “(PureCare One) […]

Pillow intros are show stoppers

Pillow intros are show stoppers

In some sleep products showrooms at Las Vegas Market, pillows occupied center stage. Introductions ran the gamut–there were interesting new pillows offering combinations of adjustability, climate control and better sleep hygiene. Mattress protection and pillow supplier PureCare (formerly Fabrictech International) launched PureCare One, a multicomponent pillow designed for any sleep position and offering the company’s […]