Tempur Sealy International Inc., headquartered in Lexington, Kentucky, has hired Tom Murray as senior vice president of marketing. He reports to Rick Anderson, executive vice president and North America president.
Murray’s key responsibilities are creating and executing marketing plans in the United States and Canada, establishing and building on the brand positions for the company’s flagship brands, developing long-term product development roadmaps, expanding brand awareness and preference through comprehensive media and public relations strategies, and reviewing new product and category extensions.
Previously, Murray was senior vice president of marketing for ADT Security Services. Prior to that, he held similar posts with TomTom Inc. and Carbonite Inc. His background also includes stints with Duracell, Gillette, Procter & Gamble and White Rain.
“Tom is a seasoned marketing executive with a rich and diverse history with some of the world’s most respected and well-known companies,” Anderson said. “We are excited to have him join the Tempur Sealy team. His experience and vision, combined with our portfolio of leading brands, will produce world-class marketing plans that help us achieve our vision of improving the sleep of more consumers around the world every night.”
Commenting on his new post, Murray said: “It’s truly an honor to be selected to lead the U.S. and Canada marketing efforts of Tempur Sealy. These are brands that are household names and have tremendous reputations with consumers. I’m extremely excited to work with the entire Tempur Sealy team to help develop and execute the company’s marketing vision.”