The Zurich-based Oeko-Tex Association is celebrating the tenth anniversary of its Made In Green standard.
According to a news release, the Oeko-Tex Made In Green label stands for tested product safety, more sustainable manufacturing processes and improved working conditions throughout global supply chains. “Brands and retailers must remain at the forefront of both current and emerging consumer expectations, as well as evolving regulatory requirements, which increasingly scrutinize the entire production history of a given product,” says Jean-Pierre Haug, chief operations officer of Testex, an Oeko-Tex institute. “Made In Green offers a valuable solution for brands and retailers seeking to convey confidence and trust at the point of sale.”
The Made In Green label was developed in April 2015 to set new benchmarks for transparency following the Rana Plaza textile factory collapse. Products bearing the Oeko-Tex Made in Green label signify verified product safety, chemical safety, social and environmentally responsible manufacturing and fair working conditions across the supply chain in one traceable, consumer-facing label. To qualify for the label product certification according to Oeko-Tex Standard 100, Organic Cotton or Leather Standard is required, the news release said.
Oeko-Tex said Made In Green label adoption is accelerating, growing 52% last year. Since 2015, more than 43,000 labels have been issued to more than 9,200 manufacturers in 88 countries. Made In Green’s credibility is recognized by independent organizations like the ITC Standards Map, the Siegelklarheit platform, Amazon’s Climate Pledge Friendly and the US EPA.
“When Greenpeace included us in their Label Guide in 2018, it was a great honor. Oeko-Tex Made In Green was among the three best labels in the test,” said Martin Cieslik, head of global marketing and sales at Hohenstein Group. “Being judged as trustworthy by a strict external peer group told me that Made In Green is making a difference.”
For more information about the standard, visit Oeko-Tex.com.
