Rancho Dominguez, California-based manufacturer Diamond Mattress has partnered with Symphony Sleep to deliver best-in-class adjustable base products and programs designed to elevate the customer experience and drive business for retailers.
According to a news release, the collaboration allows Diamond Mattress to align with Symphony Sleep’s expertise in adjustable base engineering, logistics, and marketing to provide its retail partners with a modular adjustable solution designed for all sleep positions, backed by tailored merchandising, training and service.
Diamond offers retailers three adjustable Symphony Sleep base models: the ES200, ES500 and ES600. These adjustable bases feature such as full-range positions, a wireless remote with a built-in flashlight, programmable memory positions and integrated massage. Premium models include zero-gravity, anti-snore and lay-flat positions.
Two of Symphony Sleep’s best-selling accessories — the Elevation Kit and Hi-Low Lift Kit — are also now available through the Diamond Mattress collaboration. With an elevation of up to 12 degrees, the patented Elevation Kit enables sleepers maintain proper spine alignment while still elevating their head above their feet. The Hi-Low Lift Kit offers a high-quality in-home bedding solution that lowers, raises and tilts the bed for assisted, in-home care, the news release said.
“Adjustable bases also create a powerful in-store advantage for brick-and-mortar retailers because their features are best experienced through hands-on demonstrations, allowing customers to feel the integration of mattress comfort with the precision adjustability of the base,” Diamond CEO Shaun Pennington said.
Diamond said it selected Sleep Symphony Sleep because of the company’s proven innovation in developing a comprehensive lineup of premium adjustable bases and accessories. Symphony Sleep’s point-of-purchase materials, which incorporate objective, third-party research and data to educate consumers on the health benefits of adjustable bases, also influenced Diamond’s decision to partner with St. Peters, Missouri-based sleep brand.
“Symphony’s What’s Your Sleep Angle? program is a great guide to address specific health issues related to sleep,” said Todd Riecke, Western U.S. sales manager for Diamond Mattress. “They truly offer a holistic approach to selling and marketing customizable sleep solutions — one that is very much aligned with Diamond’s core values.”
Reicke added that more consumers are viewing their sleep environment as a key part of overall health, and technology is shaping that mindset. “This convergence of technology, wellness awareness, and ergonomic design is transforming adjustable bases from a luxury upgrade into a mainstream sleep-wellness solution, and best of all, it’s empowering consumers to personalize their rest, improve circulation and support better health through more informed choices,” he said.
