BSC research finds men are better when it comes to bedtime performance

BSC research finds men are better when it comes to bedtime performance

The Better Sleep Council, the consumer-education arm of the International Sleep Products Association, conducted a survey this spring for its campaign “May Is Better Sleep Month” on America’s bedtime performance as it relates to sleep regimens. The result? Men outperformed their female counterparts, but both have room to improve. Participants were asked about their bedtime […]

Better Sleep Council research finds men earn bragging rights when it comes to bedtime performance, women fall short

Better Sleep Council research finds men earn bragging rights when it comes to bedtime performance, women fall short

Better Sleep Council news release ALEXANDRIA, VA – May 1, 2018 – Today the Better Sleep Council, the consumer education arm of the International Sleep Products Association (ISPA), released its findings from a new survey on America’s bedtime performance as it relates to sleep regimen, finding that men outperformed their female counterparts, but both have […]

The Better Sleep Council kicks off Better Sleep Month campaign May 1

The Better Sleep Council kicks off Better Sleep Month campaign May 1

News release The attention-grabbing Better Sleep Month campaign, “Are You Better in Bed Than …?” tunes into sleep as a status symbol ALEXANDRIA, VA—April 3, 2018—As part of its ongoing effort to help consumers understand the importance of a good night’s sleep, the Better Sleep Council (BSC), the consumer-education arm of the International Sleep Products […]

Rogers talks ‘ISPA’ on ‘Through the Noise’ podcast

Rogers talks ‘ISPA’ on ‘Through the Noise’ podcast

Mary Helen Rogers, vice president of marketing and communication for the International Sleep Products Association, had a chance to talk about what she does for ISPA and share information about ISPA and the Better Sleep Council, ISPA’s consumer-education arm, with listeners of the podcast “Through the Noise: The Business of Communicating.” The podcast connects with […]

ISPA Attends Furniture Today Bedding Conference

ISPA Attends Furniture Today Bedding Conference

Better Sleep Council discusses findings of exclusive consumer trends survey More than 360 members of the bedding industry—including Mary Helen Rogers, vice president of marketing and communications for the International Sleep Products Association—attended the 2017 Furniture Today Bedding Conference May 10-12 at the PGA National Resort & Spa in Palm Beach Gardens, Florida.   Themed […]

BetterSleep.org Redesigned

BetterSleep.org Redesigned

The Better Sleep Council, the consumer-education arm of the International Sleep Products Association, has redesigned its website, BetterSleep.org, to better educate consumers. The updated BetterSleep.org evokes a conversational, modern feel—from the engaging photography to punchy copy. It has an attractive, user-friendly interface and is loaded with tons of updated, easily digestable information. Of course, the […]