Lenzing promotes Tencel in pillows 

Viscose fiber supplier Lenzing Group, with headquarters in Lenzing, Austria, is promoting its Tencel branded lyocell fibers for use in pillows. The company said in a news release that testing revealed pillows filled with fibers score well regarding moisture management, loft and ease of care. The Tencel fibers traditionally have been used in mattresses and […]

FTC Fines Major Retailers for Falsely Labeling Rayon Textiles as ‘Bamboo’

FTC Fines Major Retailers for Falsely Labeling Rayon Textiles as ‘Bamboo’

On Dec. 9, the Federal Trade Commission announced complaints and proposed court orders barring BackCountry.com LLC, Bed Bath & Beyond Inc., J.C. Penney Co. Inc. and Nordstrom Inc. from mislabeling and advertising rayon textiles as made of “bamboo,” and requiring them to pay civil penalties totaling $1.3 million. The agency also sent letters to other […]

Lenzing commences Tencel production at big, new plant

The Lenzing Group, a supplier of cellulosic fibers with headquarters in Lenzing, Austria, completed construction of a new Tencel manufacturing facility in Upper Austria, on budget and on time, and is ramping up production there. The company invested $200.4 million in the 24-month building project. The new plant adds 140 jobs to the local economy. […]

Lenzing spearheads campaign promoting Tencel in bedding

Viscose fiber supplier the Lenzing Group has launched a 2014 marketing push to gain a larger share of the bedding market. The new marketing campaign, which launched at the textile show Heimtextil Jan 14-17 in Frankfurt, Germany, focuses on combining Tencel with long-staple cotton in better bedding. The 75-year-old company, with headquarters in Lenzing, Austria, […]

Lenzing celebrates 75 years

In June, viscose fiber supplier the Lenzing Group celebrated its 75th anniversary at its world headquarters in Lenzing, Austria, with 3,000 invited guests—including employees, customers, business partners and public officials. The company also held a Tencel Got Talent event in which it presented customers with the latest findings “in the field of textile processing and […]