We are starting 2021 off with exciting news!
The International Sleep Products Association has hired Dave Perry to the newly created position of editor at large for BedTimes and its sister publication Sleep Savvy.
In his new role, which began Jan. 5, Dave primarily will be responsible for covering the retail beat for Sleep Savvy, expanding the magazine’s online presence, analyzing and reporting on research from the Better Sleep Council (ISPA’s consumer education arm), and developing strategies to engage retailers and manufacturers in Sleep Savvy’s print issues and on social channels.
In addition, he will serve as brand ambassador for BedTimes and Sleep Savvy by representing them at industry events, write articles for BedTimes, and work with ISPA’s leadership team to contribute to marketing communications efforts across industry channels for the association.
Before joining ISPA, Dave was the executive editor of Furniture Today, the weekly business newspaper for the U.S. furniture industry. Many moons ago, I worked there, as well. While I was impressed by the paper’s production precision, I quickly grew to appreciate its staff. Among those who stand out is Dave. He worked as the managing editor at the time, although he continuously was acknowledged for his coverage of the bedding industry, which he returned to in 2001. While running the newsroom like a clock, which is necessary for a 50-time-a-year paper, he never took his finger off the pulse of bedding. (See Dave’s column, Mattress Matters, and his analysis of the latest research from the BSC.)
I had the opportunity to get reacquainted with Dave when I began working for BedTimes and Sleep Savvy in 2011. Like many of you, I have witnessed firsthand Dave’s journalistic skill and integrity. His understanding of our readership, as well as the breadth and depth of his experience in the sleep products industry, will help propel our publications in new directions.
Here’s to a happy, healthy, prosperous (although uneventful) new year.