Serta Simmons Announces New Executives

Atlanta-based mattress major Serta Simmons Bedding LLC has hired John Linker as chief financial officer and Shoukat Ali Bhamani as chief technology officer. 

Linker oversees finances, including accounting, operations and commercial finance, financial planning and analysis, internal audit, tax and treasury, as well as procurement and strategy.

Bhamani is responsible for all aspects of technology, including internal technology systems as well as SSB’s direct-to-consumer platforms.

“John and Shoukat are world-class leaders who will bring immense subject matter expertise to the Serta Simmons Bedding team,” said Shelley Huff, chief executive officer. “They will both play pivotal roles that will position the company for growth and drive forward our mission to help people sleep better so they can live healthier lives.”

Linker joins SSB with more than 25 years of financial and leadership experience, most recently serving as executive vice president and CFO at JELD-WEN Holding Inc., one of the world’s largest door and window manufacturers. Prior to JELD-WEN, he held a variety of corporate development and finance leadership roles in the Aerospace Systems Division of United Technologies Corporation and its predecessor Goodrich Corporation.

“Serta Simmons Bedding has an unmatched portfolio of leading sleep brands, and I share SSB’s commitment to bringing innovative products to the market,” Linker said. “I look forward to partnering with Shelley, the leadership team and the broader finance organization to further build a strong and resilient finance function that will support accelerated growth and shareholder value creation.”

Bhamani comes to SSB from Schaeffler Group, a global manufacturer and distributor of automotive, industrial and aerospace products, where he spent more than 25 years in various technology leadership roles. Most recently, he served as Schaeffler’s chief information and digital officer where he transformed a decentralized IT organization into a unified high-performing team, orchestrating a series of supply chain and business process improvements.

“I am passionate about using technology to help support business growth,” Bhamani said. “I am excited to join the executive leadership team and for the opportunity to work with the technology organization to leverage both internal systems and our external platforms to enhance the employee, retailer and consumer experience with SSB.”

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