Oak Lawn, Illinois-based Restonic Mattress Corp. has expanded its Caribbean territory in Trinidad and Tobago through the partnership of long-time licensee Advance Foam.
Currently well-established in French and Dutch Guyana, Venezuela, Martinique and Curacao, the group will begin to introduce the Restonic brand to the Dominican Republic, one of the fastest growing economies in Latin America, according to a news release.
“We’re excited to meet the sleep needs of a new customer base with this development of our partnership with Advance Foam,” said Laurie Tokarz, president and CEO of Restonic. “Our successful, multiyear partnership with Advance Foam is strategically moving to a shared future of delivering sleep solutions to the people of several Caribbean countries.”
Established in 1938, Restonic is a globally recognized top 10 bedding producer operating in more than 50 countries worldwide, company officials said. The company’s products have earned awards, including the Women’s Choice Award and Best New Product Award.
Advance Foam, a family-owned business, celebrated its 30th anniversary in 2021. The company employs more than 350 people and is the largest mattress producer in the Caribbean. Its 250,000-square-foot facility is located on 12 acres of land in the area of Orange Grove Estate Tacarigua Trinidad, with an additional six acres of adjacent land earmarked for future development.
As part of this expansion in the Dominican Republic, Raj Maharaj, vice president of sales and marketing for Advance Foam, will work closely with retailers, distributors and hotels.
“We’re looking forward to engaging Dominicans in the conversation of how a Restonic mattress can lead to a better night’s sleep, improved health and a happier, longer life,” said Travis Ali, chairman and CEO of Advance Foam. “We appreciate the unwavering dedication and support Restonic provides for its international licensees and look forward to continued collaborative efforts in this new region.”
Restonic’s growing presence in the Caribbean exemplifies the company’s mission to provide exceptional sleep experiences to consumers around the world, according to a news release. With this expansion and recent renewals of long-time licensees in Mexico, Brazil and Ecuador, Restonic is poised to continue to make a positive impact on the sleep industry in new and emerging markets around the world.