Day 2 at Las Vegas Market! Join BedTimes’ Kathryn Greene and Burt Dellinger as they share their highlights from the show floor. Discover new technologies, innovative retail solutions, and exciting product launches.
Transcript – Diamond’s “Moneyball” Tool & Mlily Innovations
It’s that time, 2025. Here we go again.
Burt Dellinger
Hey, welcome to day two of Las Vegas Market. I’d like to thank Kingsdown for being our sponsor of our daily wrap up videos. So, let’s get into what we saw today. It was good. Kathryn, let me tell you what I saw today. Diamond Mattresses has a proprietary tool called the Strategic Account Planning Tool.
What this does is it analyzes retailers’ floor plan, product mix and pricing to identify gaps in their selling and to optimize sales. It’s basically like Moneyball for mattresses.
Kathryn Greene
Great movie.
Burt Dellinger
Yeah, it’s a different approach to technology. Things that we don’t normally see. Speaking of technology, another thing I’ve seen is that we see a lot about construction chemistry and technology. One thing I’ve seen a lot today is visual merchandising, where a company has different tickings and covers. They’re consistent but differentiated. The RSAs sell better.
Help customers understand how systems go together. And it’s really an interesting way to have consistency with a brand. That really makes a difference in terms of what you see on the floor.
Kathryn Greene
Sounds really cool. I know everyone’s all about helping RSAs sell the most right now.
Burt Dellinger
Oh yeah. So, Kathryn, what did you see today that excited you?
Kathryn Greene
Well, I saw a ton of really cool stuff today. But before I get into that, I just want to mention the beautiful space that we’re standing in. You know, in front of Kingsdown’s new Prime collection. Check out the showroom tour online about the story behind this beautiful pattern. I think everyone would be really interested in that. So, some other stuff I saw today was from Italian manufacturer Magniflix, which has a new pillow fit system.
They have a little device to measure the distance from your neck and shoulder and find the perfect height pillow. And it comes in a range of heights. So I thought that was really neat. Apparently, I’m a medium, so that’s fun. I learned that today.
Kathryn Greene
And I also stopped by Symphony Sleep. They have a new ES700 mattress integrated with it… basically, it feels like an Imax theater and a mattress. It’s connected. It’s a sonic massage. And honestly, if I had that, I would never go to a movie theater ever again. Plus, you can bring your own snacks. So I thought that was really cool.
I also stopped by Carpenter; they have a new collaboration with La-Z-Boy. A bunch of pillows. And they have Everest, Vail and Aspen. So those come in different promises and materials.
Burt Dellinger
Fantastic. Kathryn, thanks for sharing what you saw today. Everybody, thank you for being with us for day two’s wrap up. And I hope you have a great market and safe travels.
Kathryn Greene
And remember, get a great night’s sleep.
Watch our Day 1 wrap up of the winter 2025 Las Vegas market: Luxury Trends & New Launches at the Winter Las Vegas Market – Day 1 Wrap.
