News Release: BSC Finds That Young Women Are Among the Worst Sleepers in America

News Release: BSC Finds That Young Women Are Among the Worst Sleepers in America

ALEXANDRIA, VA – May 21, 2019 – The Better Sleep Council, the consumer education arm of the International Sleep Products Association, released its research findings from The State of America’s Sleep study revealing that nearly 6 in 10 women are poor sleepers, compared to 4 in 10 men. When adding school and children into the […]

Better Sleep Month: BSC Presents “Juvenile” Campaign

Better Sleep Month: BSC Presents “Juvenile” Campaign

It’s all about “Sleeping Like a Kid” again! Think back — when you were a kid, how did you sleep? Pretty well, right? This month, the Better Sleep Council, the consumer-education arm of the International Sleep Products Association, is taking a renewed look at sleep — through the eyes of the world’s best sleepers — […]

Better Sleep Council research finds men earn bragging rights when it comes to bedtime performance, women fall short

Better Sleep Council research finds men earn bragging rights when it comes to bedtime performance, women fall short

Better Sleep Council news release ALEXANDRIA, VA – May 1, 2018 – Today the Better Sleep Council, the consumer education arm of the International Sleep Products Association (ISPA), released its findings from a new survey on America’s bedtime performance as it relates to sleep regimen, finding that men outperformed their female counterparts, but both have […]

Get ready for ‘May Is Better Sleep Month’

Get ready for ‘May Is Better Sleep Month’

The Better Sleep Council, the consumer-education arm of the International Sleep Products Association, is gearing up for the “May Is Better Sleep Month” campaign with a variety of activities planned to help consumers make the sleep-health-mattress connection throughout the month. It’s all about being better in bed—as it relates to better sleep, of course! Here’s […]

The Better Sleep Council kicks off Better Sleep Month campaign May 1

The Better Sleep Council kicks off Better Sleep Month campaign May 1

News release The attention-grabbing Better Sleep Month campaign, “Are You Better in Bed Than …?” tunes into sleep as a status symbol ALEXANDRIA, VA—April 3, 2018—As part of its ongoing effort to help consumers understand the importance of a good night’s sleep, the Better Sleep Council (BSC), the consumer-education arm of the International Sleep Products […]

BSC Launches Social Media Campaign for Better Sleep Month

BSC Launches Social Media Campaign for Better Sleep Month

To celebrate “May Is Better Sleep Month,” the Better Sleep Council, the consumer-education arm of the International Sleep Products Association, promoted its recent sleep myth survey, the BSC’s redesigned website—and, of course, Better Sleep Month—on Facebook and Twitter. To check out the social media campaign, visit Facebook.com/BetterSleepCouncilOrg or follow @BetterSleep-CouncilOrg.

Leggett & Platt Videos Share Whimsical Story of NanoCoil

Leggett & Platt Videos Share Whimsical Story of NanoCoil

Carthage, Missouri-based industry supplier Leggett & Platt Inc. marked Better Sleep Month in May by launching 31 short videos telling stories of its wrapped microcoils for the mattress comfort layer, the NanoCoil, which it calls “the tiny coil with a big story.” “This campaign is a creative reminder that in a competitive retail environment, those […]

BSC: New Survey Uncovers Americans Still Believe Myths About Sleep

BSC: New Survey Uncovers Americans Still Believe Myths About Sleep

For Better Sleep Month, the Better Sleep Council Debunks Myths and Launches New Site ALEXANDRIA, Virginia – May 9, 2017 – Americans have trouble separating fact from fiction about sleep, according to a new study from the Better Sleep Council (BSC), the nonprofit consumer-education arm of the International Sleep Products Association (ISPA). To coincide with […]

Sharing Better Sleep Council Messages Throughout the Year

Sharing Better Sleep Council Messages Throughout the Year

May is Better Sleep Month, but the Better Sleep Council has been getting the word out about the sleep-health connection all year. As the consumer-education arm of the International Sleep Products Association, the BSC works with spokeswoman Lissa Coffey and sleep expert Terry Cralle to promote good sleep habits and the importance of a quality […]

Better Sleep Month Celebrated with Myriad Activities

Better Sleep Month Celebrated with Myriad Activities

Now in its 31st year, “May Is Better Sleep Month,” sponsored by the Better Sleep Council, the consumer-education arm of the International Sleep Products Association, enjoyed another busy and successful public relations campaign this spring. Activities included: Diabetes Influencers Twitter party: For the second year in a row, the BSC kicked off events on May […]