Mattress and pillow protection supplier FabricTech International saw record growth in the West and Midwest in 2009 and surpassed the 1,200–store count, according to the Cedar Grove, N.J.–based company.
The privately held company’s products are available at retailers including America’s Mattress, Ashley HomeStore, R.C. Willey, Sleepy’s, Sit ’n Sleep and Value City Furniture.
“Our goal over the last six months was to broaden our distribution nationally, growing from our traditional stronghold in the eastern U.S.,” said Jeff Bergman, FabricTech president and chief operating officer. “We added a new sales team and they have given us the ability to really provide the high level of service, training and support retailers want in order to develop their mattress and pillow protection business.”
At the winter Las Vegas Market, held Feb. 1–5, the company introduced a number of products. FabricTech Elite is a new line of machine–washable mattress and pillow protectors with Sanitized Silver fibers. The company says they are the first bed protection products in the United States to incorporate the technology. Silver is said to control odor by killing bacteria on contact and protects against allergens, dust mites and moisture.
FabricTech’s first infant–care product, the Crib Protector, is made with OmniGuard Ultra material. Two new pillow protectors with OmniGuard Ultra—one for small travel–size pillows and one for full–size hotel pillows—also are available.
