Kingsdown, a maker of the Sleep to Live and Kingsdown mattress brands, plans to exhibit at the World Market Center during the winter Las Vegas Market.
The Mebane, N.C.–based company, which previously displayed its line during markets at the Venetian hotel in Las Vegas, is taking a 15,000–square–foot showroom in the World Market Center’s Building B. The winter market is Jan. 24–28.
The company said the move reaffirms the company’s plans to expand the national footprint of its Sleep to Live and Kingsdown brands.
“The World Market Center will be a vital stage for Kingsdown and Sleep to Live to showcase new introductions for 2011,” said Eric Hinshaw, chairman and chief executive officer. “Our space at World Market Center gives us the opportunity to show current and potential partners our cutting–edge technology, as well as new and updated product lines that demonstrate our commitment to ongoing innovation in sleep science.”
