Mattress protection and accessories supplier PureCare by Fabrictech announced it is targeting the hospitality industry as a first-time exhibitor at the International Hotel, Motel and Restaurant Show Nov. 9-12 in New York.

“The health and well-being of hotel guests is a major concern for the hospitality industry,” said Jeff Bergman, PureCare president and chief operating officer. “An estimated 50 million Americans suffer from allergies and allergen-induced asthma. Studies have shown that dust mites and other allergen-related irritants within the sleep environment are a leading cause of these ailments at night. PureCare is about providing a comprehensive and flexible array of health and wellness products that combat these issues for today’s health-conscious traveler.”

The company envisions hoteliers marketing “healthier hotel rooms” equipped with an array of PureCare mattress and pillow protection products, as well as aromatherapies.

  fabrictech, jeff bergman, mattress protection, purecare by fabrictech