Online bed brand Purple expands business into Canada

Online bed brand Purple has expanded into the Canadian market and is shipping its mattresses, pillows and cushions directly to Canadian consumers at no extra cost.

“A good night’s sleep is a universal need,” said Sam Bernards, chief executive officer of the Alpine, Utah-based company. “We’re excited to extend the availability of our products to Canada and solve the problem of uncomfortable sleep for our neighbors to the north.” Purple promoted the launch with a back-to-school special purchase.