Sleep products manufacturer Reverie, with headquarters in Bloomfield Hills, Michigan, has promoted Deena Gardner to director of marketing.
Previously, she was trade marketing manager.
In her new position, Gardner drives the company’s overall marketing strategy and manages the development and execution of marketing, public relations and branding.
“Deena is one of our company’s leading strategic thinkers and managers, so having her champion our marketing effort assures its direction and success,” said Lisa Tan, chief marketing officer.
She joined Reverie in 2015. Commenting on her new post, she said: “Our marketing team is focused on sharing Reverie’s incredible brand proposition with our retail partners and consumers. The team will continue to creatively share benefits our products deliver in helping consumers live better lives through healthy sleep.”