Malouf Expands Media Resources and Container Program

Sleep accessories supplier Malouf, headquartered in Logan, Utah, has added more tools for retailers and consumers, including do-it-yourself videos, and an expanded container program.

The company’s online Wholesale Resource Center now offers more than 1,000 downloadable media assets for its retailers to use in print and digital advertising, on their websites and in-store.

To accommodate large orders, Malouf has expanded its container-direct program for major retailers. They can choose between managing their own container shipments or having Malouf’s supply chain experts do the negotiating and coordination.

“Our container-direct program is a great opportunity for our retail partners to order large volumes of the highest-selling items at our most aggressive pricing,” said Jordan Haws, Malouf’s director of supply chain. “We are continuing to develop our consolidation options to allow customers to order (mixed containers) for their specific needs.”

In the consumer realm, Malouf released a series of instructional videos that teach consumers how to use their Structures adjustable bed base. The videos can be found on Malouf’s YouTube channel.