Sleep products supplier Soft-Tex International, headquartered in Waterford, New York, has merged with Reactex Technology Group LLC and acquired all of its intellectual property, patents and pending patents. Reactex was a joint venture formed in February 2019 by Soft-Tex and Radiant Thermodynamics Inc. in Midhurst, Ontario.
The joint venture resulted in Soft-Tex’s launch of the Epic Chill Pad and Epic Chill Pillow with thermodynamic Reactex technology at the Summer Las Vegas Market in July. The products have a unique, patent-pending, pressure-activated cooling technology. The company said the products provide overnight (nonelectric) cooling or heating and charge when not in use. The thermodynamics behind Reactex are somewhat similar to phase-change material, the company said.
Folding the two companies together will facilitate product development and innovation, as well as add new production and engineering jobs, Soft-Tex said. With the merger, Soft-Tex takes full control of dedicated Reactex research and development and production facilities currently in Waterford at Soft-Tex headquarters.
Mark Smiderle, the inventor of Reactex, was named to the Soft-Tex board of directors and leads Soft-Tex’s innovation efforts. Also, Scott Thayer continues to lead Reactex business development efforts as divisional vice president.
“The acquisition of Reactex is a true differentiator for Soft-Tex and its customers,” said Jeff Chilton, Soft-Tex chief executive officer. “We are not just a leading supplier of bedding and memory foam products anymore; we’re now an innovation company. Our focus has been developing transformative comfort-based technologies. Now we have a technology, resources and know-how to bring it to our current customer base and commercialize many retail sectors.”
Thayer said: “We are excited to be launching several collections of bedding products powered by Reactex technology to more than 1,250 major retail stores this spring and summer. Concurrently, we are looking ahead to our aggressive expansion of Reactex to partners in three key sectors — furniture and mattress retail, health care and medical device, and international markets.”