Mattress Firm, Protect-A-Bed team up to promote napping

Houston-based retailer Mattress Firm and Wheeling, Ill.-based protection products supplier Protect-A-Bed teamed up to celebrate the benefits of napping with a Facebook giveaway. The companies encouraged people to visit the Catnap Chronicles Sweepstakes and share details about their favorite naps and the factors that make the best naps.

The sweepstakes began March 12—National Napping Day, the first Monday after daylight saving time begins, when many Americans struggle to stay awake after losing an hour of sleep.

Protect-A-Bed and Mattress Firm hosted a Twitter party on napping to kick off the occasion. Representatives from both companies offered tips on choosing the right mattress and mattress protection products for naps. A dream expert discussed dreaming during naps.

For two weeks, participants could register for a chance to win a Tempur-Pedic mattress set from Mattress Firm and bedding protection products from Protect-A-Bed. Three runners-up also won Protect-A-Bed products. Winners were announced April 6.

“Year after year, scientific studies show us that lack of sleep leads to accidents, increased anxiety and other health risks, which can be avoided with proper sleep patterns,” said James Bell, Protect-A-Bed chief executive officer. “After the loss of an hour of precious sleep, we encourage everyone to try to fit in a short, healthy nap.”

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