Comfort Solutions taps two for sales, branding

Licensing group Comfort Solutions, with headquarters in Willowbrook, Ill., has appointed industry veteran David Wachendorfer vice president of business development for the Midwest region and has named Thomas Sliwa to the newly created post of brand development manager.

Most recently, Wachendorfer served as vice president of sales development and retail training at Tempur-Pedic, where he held a number of executive sales management posts since 2005. Prior to his years with Tempur-Pedic, Wachendorfer served in management, sales and training positions with several major mattress.

Wachendorfer reports to Dave Roberts, Comfort Solutions president and chief operating officer.

As brand development manager, Sliwa primarily is responsible for coordinating product design, brand imaging and digital initiatives and for helping to develop creative marketing programs. He reports to Ken Swinarski, Comfort Solutions vice president of creative development.

Before joining Comfort Solutions, Sliwa served in national accounts and business management posts at Amme Promotions and Tomken Management. Prior to that, Sliwa was national accounts marketing coordinator for the former Spring Air Co.