PureCare, a supplier of mattress and pillow protectors based in Fairfield, New Jersey, has promoted Anthony Petrucci to vice president of sales and Sarah Bergman to vice president of marketing and creative.
Most recently, Bergman, whose background is in design, was PureCare’s director of marketing and creative lead. She joined the company in 2009, becoming a full-time employee in 2011. Bergman has played a key role in the creation of the PureCare brand image, company website, social media activity, trade show design and visual merchandising.
Petrucci joined PureCare in 2014 as East Coast director of sales. Previously, he spent 20 years in senior sales posts with major mattress brands, including King Koil and Serta.
Petrucci and Bergman, along with vice presidents Ralph Rosen Lonnie Scheps, make up a four-person senior management team overseeing sales, marketing and business development. The team reports to Sean Bergman, chief marketing officer.