BedJet Builds Advisory Board of Bedding Execs

BedJet website homepage

BedJet website homepage

Newport, Rhode Island-based BedJet, a unique climate-control system for mattresses invented by former NASA engineer Mark Aramli in 2013, has appointed an advisory board that includes several former top executives from the bedding industry, according to CrowdfundInsider.com.

They include Bob Hellyer, former president of Kingsdown and Simmons and former chief executive officer of Spring Air; Dany Sfeir, former president of Tempur-Pedic Direct Response and former chief marketing officer of Tempur-Pedic; and Jordan Stern, founding member of the Sleep Technology Council of the National Sleep Foundation and CEO of the BlueSleep center.

BedJet used Kickstarter in early 2015 to raised $1.4 million to support the launch of its direct-to-consumer sales model for the updated BedJet V.2. Prior to that, it had briefly partnered on distribution with sleep shop chain Mattress Firm.

“In our first twelve months of shipping, we delivered over 8,000 BedJet systems directly to consumers,” said Mark Aramli, BedJet CEO, founder and inventor. “BedJet has vaulted to become No. 1 in selling active, climate control system for beds. … As we transition from experimental start-up company to industry success story, we are delighted to draw on the experience of our advisory board to help drive growth. Members represent an iconic group of executives, each of whom in their own right have brought great innovation and change to the industry.”

BedJet V.2 was named a Top 10 Kickstarter technology project of 2015 and a Top 25 Kickstarter technology project of all time. The company also began a Series A funding round at crowdfunding portal CircleUp.

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