New York-based mattress brand Casper has raised $100 million in funding and added two independent directors to its board.
The fundraising included return investors NEA, IVP, Norwest and Target, as well as several new investors, including Dani Reiss, chair and chief executive officer of Canada Goose; and Gordon Segal, founder and former chair of Crate & Barrel.
Reiss also has been named to the company’s board of directors, along with Karen Katz, former CEO of Neiman Marcus Group.
Commenting on the fundraising, Philip Krim, Casper co-founder and CEO, said: “We are in the very early chapters of our growth story as demand for Casper products continues to expand across the globe. Today’s financing accelerates Casper’s vision to become the world’s largest end-to-end sleep company. Our growth will continue to be catalyzed by state-of-the-art sleep products, best-in-class customer experiences and world-class leadership.”
Commenting on her appointment to the Casper board, Katz said: “Casper has revolutionized the process of buying a mattress by making the shopping experience easy, transparent and enjoyable. It has transcended the industry as a next-generation, channel-agnostic business synonymous with better sleep. Casper is uniquely positioned to become one of the most influential health and wellness brands in the world today.”
