King Koil-China is opening a third manufacturing facility to increase its capacity and prepare to supply 50 new King Koil retail outlets in 2013. The licensee plans to open 500 stores across China over the next five years.
“King Koil-China has been an exceptionally strong and growing presence overseas since 2000, when the original license agreement was signed,” said Dave Roberts, Comfort Solutions president and chief operating officer. “We’re very excited about this new partnership and about King Koil-China’s intention to significantly extend and expand the distribution of the brand in the years ahead.”
Comfort Solutions is the sixth-largest bedding producer in the United States and has 37 international licensees serving 80 countries. In addition to King Koil products, its bedding lines include iMattress, Laura Ashley, Natural Response and The Dr. Breus Bed.