Eclipse of China focuses on premium bedding

Eclipse of China emphasized “Taking Eclipse to Higher Levels” during a training and corporate development event in Guangdong, China, in late July. More than 150 retail sales associates, managers and other corporate representatives participated in the five–day program.

Eclipse of China is a licensee of North Brunswick, N.J.–based mattress brand Eclipse International and is led by President David Chen.

This year’s event centered on Teana, the company’s new premium Eclipse mattress line. Participants learned about the new lineup, as well as the latest techniques for selling a premium–quality mattress. The Teana line has been introduced in eight markets—Beijing, Guangzhou, Hangzhou, Qingdao, Shanghai, Shenyang, Shenzhen and Tianjin. Several activities focused on developing new ways of gaining market share in China’s competitive premium bedding segment. Chen expects 25% growth in sales in the coming year.

Eclipse of China

Eclipse rising David Chen, president of Eclipse International’s China licensee, spoke to more than 150 retail sales associates, managers and others during the company’s annual training event in July. The meeting included an awards ceremony.

Several awards were handed out during the meeting, including the Best in Sales award, which went to Xie Weiming; the Best Image award, given to Pang Yaofei; and the Best Energy awards, given to Wang Haoyong and He Qiusheng. In addition, Liu Bing, manager of Eclipse in the Shenyang region, and Tang Jie, manager of Eclipse in the Shanghai region, were recognized for their contributions and performance.

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