Forever Foundations expands line-up

Forever Foundations Store More Max mattress foundation

Forever Foundations’ Store More Max offers under-bed storage space for apartments and condominuims.

Irvine, Calif.-based steel base supplier Forever Foundations is unveiling the Store More Metro and Store More Max steel bases—with even more under-bed storage—at the Las Vegas Market at the World Market Center July 29-Aug. 2.

The bases are priced from $399 to $529 in queen sizes. The company, whose new tag line is “Forever Foundations—Confidence starts from the foundation up,” is also rolling out two similarly styled rugged bases for the hospitality segment.

“We believe that better sleep, restorative sleep is best achieved with the finest mattress you can afford coupled with a strong, well-designed and high-performance foundation frame,” said Dennis Rodgers, president. “The frame support system should no more be a casual afterthought than is the selection and purchase of the mattress in the first place.”

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