Better Sleep Council gains new leadership

Julia Rosien headshot Better Sleep Council gains new leadership
Julia Rosien

Rosien appointed chair, Limer accepts vice chair position

The International Sleep Products Association has named Julia Rosien, brand director for Restonic Mattress Corp., and Brent Limer, chief sales officer for Latexco LLC, to the leadership of the Better Sleep Council, the consumer-education arm of ISPA. The BSC also appointed a new committee member, Tim Witherell, director of sales of bedding products for Hickory Springs. The terms for each position will run through 2019.

Rosien has served as a BSC committee member for a number of years and recently was appointed vice chair.

Brent Limer headshot
Brent Limer

She has served on a number of furniture industry boards, including WithIt, a women’s networking group for members of the home furnishings industry, and Women Powering Technology in Canada’s tech corridor. Rosien joined Restonic in 2013 as brand engineer and was promoted in 2015 to brand director.

“Julia’s appointment to chair of the Better Sleep Council will be a tremendous asset to the process of reaching today’s connected consumer,” said Ron Passaglia, president and chief operating officer of Restonic and a former member of the BSC. “Her deep understanding of how to digitally interact with consumers will enhance the BSC’s outreach and improve understanding of the importance of consumer education in the bedding industry. As an innovative industry leader, her reputation as a team player will create a vibrant, inclusive atmosphere.”

Tim Witherell headshot
Tim Witherell

Limer has spent his career in the sleep products industry and joined Latexco earlier this year after more than a decade with Hickory Springs.

Commenting on his new committee role, he said: “Having spent 15 years in the sleep products industry, I see the value of participating in ISPA’s committees such as the BSC. I’m excited about the opportunity to participate in BSC leadership as it’s a true resource for our industry; the opportunity to work with such creative leaders is a great honor.”

Witherell has worked for Hickory Springs for five years in various roles, all in its bedding division.

“We welcome Julia, Brent and Tim to their new roles on the BSC,” said ISPA President Ryan Trainer. “This is a dynamic group that will benefit greatly from their industry experiences and insights. I thank them for volunteering their time, talents and energy to these positions.”